Monthly Archives: November 2010

Architect’s reno of Yonge/Eglinton semi

383 Hillsdale Avenue East, Toronto

Our new listing this weekend is a truly fascinating example of what can be done with a traditional Toronto house. On the outside, it’s a classic early 20th-century, 3-storey semi. On the inside, it’s been transformed by the architect-owner into a dramatically modern home that reinvents the original spaces, while projecting a sense of warmth and joy.


We’ll be having public Open Houses at this home on Saturday and Sunday. It’s a remarkable renovation,and well worth seeing! If you’d like to see a slide show for this home, click on one of the photos above. To see more details on the property, click here. To see the real thing, email us or give us a call at Sage, 416-483-8000.


Seriously cool loft in West Queen West

Condo loft at 27 Brock Avenue TorontoDo you know anyone looking for a place to live in downtown Toronto? Something out of the ordinary? We may just have the answer. It’s what they call a “hard loft,” in an old building converted into 23 unique units. The building is called The Brock Lofts, and the loft condo we’ve just listed is one of the best urban spaces we’ve seen!

The apartment is close to 1000 square feet, with a very high open ceiling (about 15 feet), exposed brick walls, and lots of light. The condo conversion was done six years ago. The location, at 27 Brock Avenue, is just off Queen Street West, around the corner from local hot spots like Rhino and the Cadillac Lounge. The Gladstone and Drake hotels are just a few minutes walk.

You can see full details of this extremely cool loft on its special web site…  At Sage Real Estate, we provide a full spectrum of internet and social media exposure for each of our listings, including Facebook, LinkedIn, YouTube, and a number of popular real estate sites.

You can also check out some photos we took of nearby Queen West stores and restaurants on Joanne’s Facebook page. This neighbourhood is cheerful and exciting to watch… new places have been popping up each year!

If you know someone who might be interested in this great loft, send us a comment, or call us any time at 416-483-8000.

“West West Queen West?”

Joanne Pauli sets up virtual tour shoot

Joanne setting up virtual tour shoot

James and I were prepping a loft this week, for a new listing. This place has it all… exposed brick, massive wood beams, tall windows, 14-foot ceilings. It’s just off Queen Street West, on Brock Avenue, which is on the west side of Dufferin. We walked around the area and were struck by how vibrant the retail space is, on this stretch of Queen. You can see our album of street photos on my Facebook page here. Each year there are more cafes, galleries and neat places to shop.

Cadillac Lounge

Our question became, what do we call the neighbourhood today? Officially, everything from Dufferin to Lansdowne is Parkdale. The local Parkdale Village BIA is one of three along Queen West, along with the Queen West BIA and the West Queen West BIA. But sometimes we Realtors get a little twitchy about the name Parkdale… it doesn’t have, shall we say, the perfect branding for an up-and-coming neighbourhood. So, what to do… how about “West West Queen West”? Doesn’t it have that off-off-Broadway ring to it?

On the other hand, Parkdale has something different going for it. Call it authenticity, call it street cred. In housing terms, Parkdale offers an incredible bang for the buck. Along with some of the finest “undiscovered” Victorian houses, the area boasts some of Toronto’s coolest lofts. In addition to the Brock Lofts, the neighbourhood includes the Noble Street Lofts (with its great arched windows) just around the corner, and the Sorauren and Robert Watson lofts (both on Sorauren Avenue). These places all have that authentic “live-work” feel. For someone who wants a truly dramatic space and some genuine urban texture in their lives, these buildings are terrifically attractive.

GTA Market Report – November 3, 2010


The Toronto Real Estate Board today released sales data for the month of October. The average price for a home sold in the GTA in October was $443,729, approximately 4.7% higher than in October 2009. Our historical model suggests that average prices will probably be steady through November and ease off into December and January.

The pattern for the year (see chart above) shows the typical seasonal peaks for spring and fall sales. Over the last twelve months, prices in the Toronto area have fluctuated in a normal band, with highs last October and this May, and lows in January and August. Individual neighbourhood sales have varied, as have housing styles. We’re running detailed charts on a number of Toronto areas, and we’d be happy to share information on the neighbourhood or category which matters to you.